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Mastering the Rockefeller Habits 20th Edition: What You Must Do to Increase the Value of Your Growing Firm

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The 20th Anniversary Edition of this growth company classic has been newly revised (2022). Authored by Verne Harnish, serial entrepreneur, advisor, and venture investor, the book brings to business leaders the fundamentals that produce real wealth -- the same habits that typified the second stage of the oil industry when John D. Rockefeller's disciplined approach to business replaced the helter-skelter approach of the original pioneering speculators. A quick read, it provides numerous practical examples and case studies of growth firms - scaleups - using Verne's tools like the One-Page Strategic Plan to scale their firms.

Founder of the world-renowned Entrepreneurs' Organization (EO) and founder Scaling Up (formerly Gazelles), a global executive education, coaching, and technology firm. He's authored four bestselling books including Mastering the ­Rockefeller Habits; The Greatest Business Decisions of All Times, for which Jim Collins wrote the foreword; Scaling Up Compensation; and Scaling Up (Rockefeller Habits 2.0 Revised).

Author: Verne Harnish
Binding Type: Paperback
Publisher: Gazelles Inc.
Published: 03/01/2002
Pages: 176
Weight: 0.64lbs
Size: 8.80h x 5.90w x 0.60d
ISBN: 9780978774950

About the Author

Founder and CEO of Scaling Up, a global executive education and coaching company with over 180 partners on six continents, Verne Harnish has spent the past three decades helping companies scale up.

He's the author of the bestseller Mastering the Rockefeller Habits which is translated into 9 languages; and along with the editors of Fortune, authored The Greatest Business Decisions of All Times," for which Jim Collins wrote the foreword. His latest book Scaling Up (Rockefeller Habits 2.0) has won eight major international book awards including the prestigious International Book
Award for Best General Business book.

Verne also chairs the annual ScaleUp Summits in collaboration with Bloomberg and serves on several boards including chair of The Riordan Clinic; co-founder and chair of Geoversity; and board member of the Million Dollar Women's movement. A private investor in many scaleups, Verne enjoys piano, tennis, and magic as a card-carrying member of the International Brotherhood of Magicians.